I know there are no real rules to writing. But, more often than not, I follow the ones below.
- Be concise. Time is too precious to waste any of it not getting to the point.
- Be consistent. Because nothing’s worse than inconsistency.
- Be precise. I hate ambiguity almost as much as I hate ads.
- Be right. I lied. Nothing’s worse than being wrong.
When you know the rules, even and especially the ones you impose on yourself, you’re more than allowed to break them too.